Inspiring Travel Company - Bailey & Associates

Inspiring Travel Company

04 DECEMBER 2018
Inspiring Travel Company

The ITC Travel Group, formerly known as the ITC Luxury Travel Group are one of the UK’s leading and longest standing luxury tour operators in the UK.

Founded in 1974, the original brand that is now known as the Inspiring Travel Company was the first to charter Concorde and has since sent thousands of clients on luxury holidays across the world.



• Research and propose new CRM system.
• Perform cloud migration
• On boarding of newly acquired businesses
• Upgrade admin software company-wide.
• Structure a new internal IT Team

The mission

For this client our Associate had multiple goals to achieve in a relatively short time span. The key goals were to implement a new CRM, perform a cloud migration whilst simultaneously upgrading the PC software used across the business and finally, to have re-structure the IT team so that our Associate could leave the company to tackle their IT internally in the future.

What our Associate did

  • Research and propose a new CRM system

Knowing that a CRM system is arguably the most important piece of software used by a business, our associate did their due diligence and introduced four different CRM providers to the client. This varied from CRMs that are basic as standard but are developed to the clients specifications through to well known off the shelf CRM systems such as Salesforce and Microsoft Dynamics.
The client settled on a bespoke CRM and the project was initiated by our Associate.

  • Perform Cloud Migration & Upgrade Software

ITC at this time was still using older versions of windows software as well as hosting this onsite with old fashioned servers.
Our Associate talked the board through the different options for this, including different server providers and also weighing up the options in terms of Word Processing and spreadsheet software, comparing platforms such as Google Docs and Microsoft Office.

Seeing that Microsoft Office 365 was the best option for the client due to team members already being familiar with Microsoft software and an excellent cloud service which made remote working easier, this was taken forward by the Associate.

  • Re-structure the Internal IT Team

Our Associates mission was always to take care of the new phone system, CRM system and company software but their final mission was to leave ITC with a resilient and well-structured internal IT team so that they could effectively manage their internal IT Strategy without an Associate in the future.
Various team members were recruited during our Associate’s tenure, including both a new IT Support Technician and an Applications Developer, however they were still lacking a leader with the Associate taking this role on throughout their time at ITC. Therefore, one of our Associates final tasks was to recruit and embed into the team an IT Manager to lead the new team and this was successfully accomplished.

The results

Our Associate was able to make a world of difference to the ITC team, leaving them with significantly more advanced and robust technology and systems in place to make their everyday business more efficient and cost effective. The technology implemented didn’t just benefit the sales and technical teams, as the Microsoft Office 365 installation benefit was felt by the entire company.
Ensuring that ITC were left with an internal IT Manager and therefore in a great position to manage their IT Strategy once our Associate had finished their tenure was also a key success with this client.


In order to deliver a comprehensive overview of our Associates experience and to detail the service that they can deliver, some of our case studies will contain work carried out by our Associates prior to joining Bailey & Associates. Please note that we are not able to publish every case study, so if you would like to ask about our experience in a specific sector or industry, please contact us directly.


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